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Can you believe it’s the end of the year already? In Episode 058 of The Branded Cowgirl Podcast I have a heart felt conversation with my dear friend Jacque O who actually just started her own podcast too (The Better In Leather Podcast). We talk about everything from marketing your business, to choosing ideal clients, getting ready for the new year, and so much more.
Things we discuss in the Episode
- Our ideal clients and why we chose the group of people that we did
- Niching down in your business
- Important questions to ask yourself before the new year
WHY I DECIDED TO SERVE WESTERN WOMEN SPECIFICALLY
Tyler, my husband once told me that “every successful rancher has a wife that works in town” and that always stuck with me. I build my entire education business based on that statement.
As someone who wants to be a stay at home mom, but also wants a cattle ranch, I knew there was a great possibility I may have to have a supporting income. But I did not want to get a job in town. Hence why I decided to start helping other women in the same boat grow their passions and turn them into businesses that can support their lifestyle.
HELPFUL TIPS GOING INTO THE NEW YEAR
- Journaling
- Writing down gratitudes daily
- Writing down your goals every single day
Tune into the episode to hear all the goods in this jam packed episode!
Resources
Follow The Better In Leather Podcast
Branded Cowgirl Podcast Instagram
Branded Cowgirl Podcast Facebook Group
Other Episodes You Might Enjoy
02: Goal Setting For The New Year
019: Success Habits You Need To Adopt
038: Why Taking Breaks Are Necessary

howdy!
I'm Sarah Elrod
The Podcast
lifestyle
personal
for entreprenuers
I'm a Cowgirl turned serial entrepreneur.
I'm a horse trainer, western wedding photographer, business coach and ranch wife.
I help women in the western industry grow thriving businesses from rural America.
When I am not strategizing new marketing tactics, you will find me riding my horses, cuddling my cattle dog, or kissing my hot husband.
There is also a good chance I am buying way too many outfits from western boutiques.
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